Organization for Sustainable Action & Change
by Aquarium Navigator Ao-pen

OSACANA is a mission-driven firm that integrates management and IT expertise with education, research, and communications to improve the quality and reach of environmental education—translating insight into measurable action.

Vision

A society where people can always feel connected to nature and living beings.

Mission

Advance the quality and adoption of environmental education in Japan and globally, and equip the next generation to act. We support individuals and institutions to choose a more sustainable future—through management, education, research, and public engagement.

Overview

OSACANA integrates strategy and technology with learning and research. We collaborate with enterprises, educational institutions, and sector organizations to embed environmental education in society and drive sustained transformation.
Under the concept of "Organic System for Action & Change, from Awareness of Nature in Aquariums," we transform questions arising from sensibility and intrinsic motivation into concrete actions and mechanisms connected to society.
“OSACANA” echoes the Japanese word for “fish” (osakana), reflecting our roots in aquariums and our focus on nature and living beings.
By bringing together insights from management, education, communications, and research, and by bridging informal, aquarium-centered learning with organizational and business practice beyond aquariums, we build sustainable systems that translate learning into collective action.

Capabilities

Outlook

We will deepen partnerships across aquariums, academia, and industry. By linking execution with evidence, we aim to make environmental education a societal foundation—scaling what works and sustaining impact.

Representative

Kazzki Aoki
Aquarium Navigator™ Ao-pen

After working on system development/implementation and IT consulting for financial institutions, he joined Deloitte Tohmatsu LLC (formerly Deloitte Tohmatsu Financial Advisory LLC) to support corporate strategy and digital transformation, and later became independent. He holds an M.S. in Physics and an MBA, and supports organizational transformation and new business creation by integrating analytical rigor with practical management experience.

For over a decade, he has served as an exhibit interpreter and education volunteer at a Tokyo aquarium, communicating the appeal of living organisms and the environment to visitors. In parallel with this field-based practice, he delivers career-education and financial-literacy programs for students and working professionals, building the capability to translate learning into action.

His research focuses on the behaviors of people involved with aquariums, and he continues to return insights to society through conference presentations, publications, and talks.

Personal blog: “Do We Need an Aquarium in Our Town?”

Degree Theses

• Master’s Thesis (2022): “Building a Hybrid Model for Sustainable Management of Aquariums Established by Local Governments” (MBA)
  • Abstract (JP)
  • Full text (JP)
• Master’s Thesis (2016): “Hierarchical Structures of Piecewise Linear Maps” (M.S.)

External Presentations

• K. Aoki (2026). “New Horizons for Aquariums:Exhibit and Education Methods that Generate “Experience and Behavior Change” - Insights from Leading European Examples and Proposals for Japan” (Poster, Kanto Environmental Education Meeting 2025, Saitama)
• K. Aoki (2025). “Dynamics for sustainable activities by diverse stakeholders in aquariums established by local governments: a hybrid structure study” (Poster, 65th Japan Association for Zoo and Aquarium Education Conference, Omuta) — Proceedings (JP)
• K. Aoki et al. (2024). “Improving volunteer management through IT systems” (Oral, 64th JZAE Conference, Muroto) — Proceedings (JP)
• K. Aoki (2023). “Systematizing ‘lenses for observation’ in aquariums” (Poster, 10th Aquarium Symposium, Kashiwa) — Event page (JP)
• K. Aoki (2023). “How to enjoy zoos and aquariums 100× more—connecting local nature and our lives through living animals” (Online talk, Tennoji Zoo) — Program (JP)
• K. Aoki et al. (2019). “Energizing volunteer guides at Tokyo Sea Life Park: initiatives and outcomes” (Oral, 60th JAZE Conference, Kashiwa) — Proceedings (JP)

About the Corporate Logo

The corporate logo depicts a Pacific bluefin tuna, symbolizing speed, strength, and vast movement across the ocean. It represents OSACANA’s commitment to sustainable action and continuous transformation.

Company

This page may be updated without notice.

Privacy (Summary)

OSACANA (“we”) handles personal data appropriately under the following policy.

• Purpose: Respond to inquiries, deliver services, manage contracts, and comply with laws
• Collection: By appropriate means (e.g., forms and email)
• Third-party Sharing: None without consent unless required by law
• Security: Access control, encryption, and other safeguards
• Data Subject Rights: We handle requests for disclosure, correction, suspension of use, etc.
• Contact: Please use the inquiry form

Contact

For engagements, speaking/media requests, or sponsorship proposals, please reach out via the form below.

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